About
Beatrice Appay, PhD, M.A.Psy, CMT, RYT500
Holistic Coach, Therapist and Educator
Workshops, Retreats, 1:1, Corporate and Private Events (online or in person)
C: (805) 637 6191
E: appayb@gmail.com
Instagram & Facebook : beatrice appay
Meet Beatrice Appay, the driving force behind Younger by the Days. With an unwavering dedication to health, wellness, and timeless beauty, Beatrice Appay has devoted her life to empowering women to embrace healthier lifestyles, make informed choices, and maintain or regain their youthful vitality.

Dr. Beatrice Appay is the founder of Younger By The Days LLC, a holistic wellness company based in Santa Barbara, California. Born and raised in Paris and a devoted mother of two, Dr. Appay has been a lifelong practitioner of yoga and meditation. Her journey from academic excellence to holistic healing reflects a deep personal transformation.
With a background as an international research scientist and clinical psychologist, Dr. Appay brings a unique integration of Western science and Eastern healing traditions. Following her own path of recovery and self-discovery, she immersed herself in Traditional Chinese Medicine, Healing Qigong, and Acupuncture Without Needles (AWN). Her holistic method blends talk therapy and coaching with hands-on bodywork and empowering self-care practices.
Certified as a Massage Therapist (CMT), Registered Yoga Teacher (RYT 500), and Holistic Health Practitioner (HHP 1000), Dr. Appay is also a certified Wim Hof Method instructor. She supports clients facing burnout, chronic stress, anxiety, sleep disorders, pain, and mobility challenges—guiding them toward resilience, vitality, and lasting wellness.
Education & Credentials
- Université de la Sorbonne, Paris-Cité, PhD, M.A.Psy (Clinical Psychology)
- Wim Hof Method Academy, Certified WHM Instructor
- SBBTI (Santa Barbara Body Therapy Institute)
- Holistic Health Practitioner (HHP1000)
- Certified Massage Therapist CMT 550 (CAMTC #79720)
- Certified Qigong Instructor, Les Temps du Corps, Paris & Hebei Qigong Hospital, China,
- Institut Eva Ruchpaul, Paris, Certified Ruchpaul Yoga Teacher
- RYT500, Certified 500 Yoga Teacher, Yoga Alliance, Brett Larkin,
- Ecole Lumen, Aix en Provence, Traditional Chinese Medicine (including Acupuncture, Herbal treatments, Massage Tuina, Life style coaching and Nutrition)
Affiliations
- CAMTC
- The Yoga Alliance
- The Qigong Institute
- WHM Academy
- PIER, Eva Ruchpaul Institute